7/6/10 - The Catch 22  

Posted by RockLove

I am dying here, absolutely dying...

I need to either:
A) get an investor

B) get a loan
C) go at it by myself

So that I may either:
D) hire a new PR agent

E) hire a sales rep
F) hire a new branding designer FIRST so that when I hire either D) or E) I have better materials

In addition I need to:

G) make and sell new merchandise (Collide, Abney Park, Sailor Twain, Repo Z-guns)
H) make market sell (and make custom boxes for) a new line of steel belt buckles

I) new RockLove Logo - for the
usage of F) the branding designer and J) totes H) buckles
J) RockLove tote bag thank you gifts
K) Civilian Press workings
L) new higher end gold and diamond Medallion line so that when it comes time...
M) hire a photographer for new product shots for the F) branding designer's new materials

SO THAT ULTIMATELY:
Z) all the fancy stores and press f
rom the D) PR agent and E) sales rep are impressed and want to carry/promote RockLove. Once they see F) branding designer's fancy look books and line sheets.

.... and this doesn't include other projects, collaborations, SEO optimizing, revamping my blog, improving the website, making/shipping jewelry, customer service, current stores ....

I would ball up and cry except it's 100 degrees precisely outside and if any part of my body touches itself, my skin will melt together permanently with the heat.

This entry was posted on Tuesday, July 6, 2010 at 3:12 PM . You can follow any responses to this entry through the comments feed .

4 comments

YOU NEED AN ASSISTANT!!! seriously, why do you not have an assistant by now. you are a successful business, any college nearby would have masses of students who would love to be an intern for a business like yours. and think of all the stuff they would learn!

July 6, 2010 at 7:34 PM

Your work is beautiful. I tell everyone about your amazing jewelry. I blogged about it today after ordering The Aristocrat. Hope you get more business. You've got it going on.

July 23, 2010 at 5:36 AM

As insane as it all seems, at least you have a very detailed outline for the cause of your insanity. That puts you way ahead of the rest of us insane business people.

As Julie said, you need an assistant, or a Virtual Assistant. They're all the rage, and very helpful.

Good luck with it all.

Have Fun,
Jeff

P.S. Great article about you in the current issue of Gothic Beauty. Congrats.

August 19, 2010 at 10:15 AM

I love your work. I keep commenting your jewelry among my friends

October 10, 2012 at 3:30 AM

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